Cengage

Cengage helps higher education instructors, learners and institutions thrive with course materials built around their needs.

We worked with them to brand and develop a launch campaign for their new Institutional offering: Cengage Unlimited. We developed messaging, web, social media and marketing materials to promote this new offering across multiple sales channels.

PROJECT ELEMENTS

  • Brand Strategy
  • Positioning
  • Messaging
  • Marketing Communications
  • Social Media
  • Website Design